Unlocking new possibilities: 26 DX's take on Umbraco's latest power move

We're thrilled to share some exciting news that's set to reshape the digital experience landscape: Umbraco has acquired uMarketingSuite. This strategic move brings together Umbraco's powerful content management capabilities with uMarketingSuite's advanced personalisation and experimentation tools, creating a more comprehensive and integrated solution for businesses seeking to elevate their digital presence.

Why this acquisition matters

1. Tighter Integration: With uMarketingSuite now part of the Umbraco family, we can expect even smoother integration between content management, personalisation, and experimentation tools.
2. Unified Roadmap: The acquisition will likely lead to a more cohesive development roadmap, ensuring that these critical components of a modern DXP evolve in harmony.
3. Enhanced Support: As part of Umbraco, uMarketingSuite will likely benefit from increased resources, potentially leading to faster feature development and improved support.
4. Simplified Licensing: In the future, we may see more streamlined licensing options, making it easier for businesses to adopt a complete Umbraco-based DXP solution.

26 DX: Your trusted Umbraco Platinum Partner

At 26 DX, we're uniquely positioned to help you leverage the full potential of this exciting development. As Umbraco Platinum Partners, we bring deep expertise and a proven track record in creating powerful, flexible digital experiences using the Umbraco ecosystem.

Our relationship with Umbraco goes beyond implementation. We're proud to be part of the Umbraco Sustainability Board, contributing to the platform's long-term vision and environmental responsibility. This involvement allows us to shape the future of Umbraco, ensuring it continues to meet the evolving needs of businesses while also considering its environmental impact.

The power of composable DXP with Umbraco

At 26 DX, we specialise in crafting composable DXPs, with Umbraco at the core. This approach allows us to build flexible, scalable solutions that can adapt to changing business needs. Our recommended powerful trio now includes:

1. Umbraco CMS: For flexible, user-friendly content management
2. Umbraco Commerce: For seamless e-commerce integration
3. uMarketingSuite: For sophisticated personalization and experimentation

This combination allows businesses to create engaging, personalised experiences across their digital touchpoints, drive conversions through integrated e-commerce, and continuously optimise their digital presence based on user behavior and preferences.

What this means for 26 DX clients

For our clients at 26 DX, this acquisition opens up exciting possibilities. We can now offer a more tightly integrated, comprehensive solution that covers content management, e-commerce, and advanced marketing capabilities - all under the Umbraco umbrella.

As Umbraco Platinum Partners with deep expertise in these solutions, we're uniquely positioned to help businesses leverage this powerful combination to its full potential. Whether you're looking to revamp your website, launch an e-commerce platform, or implement sophisticated personalisation strategies, we can create a tailored solution that meets your specific needs.

Looking to the future

The acquisition of uMarketingSuite by Umbraco is a clear signal of the platform's commitment to providing a comprehensive DXP solution. At 26 DX, we're excited about the possibilities this opens up for our clients and the Umbraco community as a whole.

As we continue to innovate and push the boundaries of what's possible with Umbraco, we remain committed to delivering exceptional digital experiences that drive business growth. Whether you're new to Umbraco or looking to take your existing implementation to the next level, we're here to help you navigate the exciting possibilities of this evolving ecosystem.

Ready to explore how Umbraco, combined with powerful e-commerce and personalization tools, can transform your digital presence? Get in touch with 26 DX today, and let's create something extraordinary together.