Food and Drink Federation
Empowering the UK food & drink industry's voiceThe Food and Drink Federation is the leading voice for the UK's food and drink manufacturing sector. 26 DX partnered with FDF to enhance their digital presence and drive membership growth and engagement.

The challenge
FDF needed to increase membership growth and retention, boost event attendance, and improve industry stakeholder engagement.
They also sought to enhance their content strategy to gain more attention from industry professionals and policymakers.
Additionally, FDF required a membership dashboard to facilitate collaboration and a data-driven approach to revenue generation.

The solution
26 DX developed a digital strategy focused on user experience and content optimisation.
We created a membership dashboard for improved collaboration on consultations, committees, and contacts. Our team implemented data analytics to drive revenue-generating metrics like report purchases and event attendance.
We also refined FDF's content strategy to boost industry and stakeholder attention.
The benefits
- Enhanced user experience leading to improved membership retention and growth
- Streamlined membership dashboard facilitating better collaboration and engagement
- Optimised content strategy increasing industry and stakeholder attention
- Improved preference management system for personalised communication
- Data-driven approach to boost revenue from report purchases and event attendance
- Increased visibility and influence within the UK food and drink industry
- Strengthened communication channels with government, regulators, and media
Our work
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