Over the past 18 years, we’ve evolved to tackle fresh, complex challenges and intensified customer expectations in a digital-first world. Because of this, we create solutions and campaigns that push the boundaries of our collective imagination to transform your brand experience and deliver impactful results.&nbsp;

We uncover fresh data and insights so we can start asking the right questions before you have even thought of them. This enables our team of problem solvers to not just learn from before, but actually create what comes next.

Performance mapping

Our experts help brands gain visibility and clarity on their overall marketing performance to better connect with their customers and drive business growth.

Performance Mapping | 26 DX | Digital Experience Agency

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Research

Through our biometric lab and consumer research toolkit, we help brands uncover deeper insights about their customers and identify new opportunities to connect.

Advanced consumer and user research | 26 agency

Research & Insights

We combine brilliant design thinking with market leading technology and world-class craft to create immersive brand experiences.

Experience design

Our team combines brilliant design thinking with integrated technological understanding and world-class craft for immersive brand experiences across a range of channels.

UX & Experience Design | 26 Agency

Primary

Personalisation

We create personalised experiences and communications that better engage your customers, increase conversion rates and improve customer lifetime value. Discover more.

Personalisation | 26 Agency

Experience Design

Our team take a human-centred, creative approach to digital transformation, so we can help you accelerate purposeful change and set your brand apart.

Digital Transformation & Innovation

At 26 DX, we partner side-by-side with you to design, build, and scale your organisation as a digital business. Our goal is to help you lead change instead of chasing it.

Digital Transformation & Innovation | 26 DX

We create transformative experience strategies by imagining new possibilities for your present and future. Combining structured analysis with boundless creativity, our team affects change within your organisation and for your customers.

Experience strategy

A 26 DX, we blend creativity with rigour to revolutionise your brand experience and affect change within your organisation. See how we can help you.

Digital Experience Strategy | 26 DX | Digital Experience Agency

Content strategy

We nurture agile and innovative content teams to create high performing content that customers and business love. We make the job of content enjoyable again.

Content strategy | 26DX

Experience Strategy

As an Optimizely Platinum Partner, we design and deliver transformative digital experiences on the world's leading experience platform to power your business, delight your customers and fuel growth.

Technology & Platforms

Our digital solution specialists help you understand your goals, evaluate your current tech stack and share roadmaps and recommendations to achieve your vision.

Technology & Platform Review | 26 Agency

Website development

We develop websites and digital experience platforms to elevate your brand's online presence. We're an Optimizely Platinum Partner, Umbraco Gold Partner and an Advanced Kontent AI Partner. 

Website Development | Digital Experience | 26 agency

Optimizely

We help brands achieve a superior customer experience through Optimizely’s DXP. We’re proud to be an Optimizely Platinum Solution Partner and their Digital Experience Solution Partner of the Year. 

Optimizely Platinum Solution Partner | DXP | 26 DX

Umbraco

We’re an Umbraco Gold Partner with over a decade of experience delivering innovative, user-friendly and high-performing websites on its CMS. 

Umbraco Gold Partner | 26 DX | Digital Experience Agency

Kontent.ai

We are a Kontent Advanced Partner, and we develop elegant and innovative headless solutions on Kontent.ai that are designed and built for users, content teams and performance.

Kontent Advanced Partner | 26 Agency

Digital Experience Platforms

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Watson-Marlow Fluid Technology Solutions (WMFTS) is a world-leading manufacturer of pumping solutions and fluid path technologies. By delivering a complex upgrade to CMS 12, we helped Watson-Marlow future-proof its technology platform to enable global growth.&nbsp;

<h2>The benefits&nbsp;</h2>
The move to CMS 12 has supported Watson-Marlow in supercharging its global marketing efforts. The upgrade brought with it a number of benefits including:&nbsp;
<ul>
 <li>Performance and speed: CMS 12 has provided performance enhancements that have resulted in faster website page load times – having a tangible impact on UX and SEO.&nbsp;</li>
 <li>Enhanced efficiency: The CMS interface was refined to make it more user-friendly, with streamlined workflows and improved content management tools enabling the team to deliver content updates at pace.&nbsp;</li>
 <li>Scalability for future growth: CMS12 puts the business in an excellent position to take advantage of the full Optimizely tech stack to deliver personalisation and enhance customer engagement.&nbsp; 
&nbsp;</li>
</ul>

The results

Our work

Want to hear more?

Enabling future innovation through CMS 12

Watson Marlow

Watson-Marlow Fluid Technology Solutions (WMFTS) is a world-leading manufacturer of pumping solutions and fluid path technologies. By delivering a complex upgrade to CMS 12, we helped Watson-Marlow future-proof its technology platform to enable global growth. Learn more.

Enabling future innovation through CMS 12 | 26DX

Learn how we future-proofed Watson-Marlow's technology with Optimizely's CMS12.

The CIPD’s low digital maturity was hindering the organisation’s growth. We collaborated to define a digital vision and roadmap in support of digital transformation with Optimizely’s DXP at its heart.

<h2>The benefits</h2>
Migrating to Optimizely’s DXP will enable a continuous transformation programme, but this move has already had a demonstrable impact on CIPD’s marketing team(s) and business as a whole:
<ul>
 <li>Enhanced collaboration - CIPD has streamlined workflows and greater visibility across marketing content and knowledge content orchestration.</li>
 <li>Flexible and future-proofed technology - The modular approach to Optimizely’s DXP offers flexibility to add new capabilities and integrate with CIPD’s membership management and specialist ecommerce systems.</li>
 <li>Improved content delivery - CIPD now has the platform to implement effective content design and deploy content in purpose-led formats, at pace.&nbsp;</li>
 <li>Personalisation - Informed by personas and customer journey mapping, the team are able to deliver highly personalised experiences by combining data sources and using Optimizely’s custom visitor groups.&nbsp;</li>
 <li>End-to-end understanding of performance - Using Optimizely tools and functionality to create a more holistic view of how online behaviours drive offline outcomes.</li>
</ul>

Return on imagination

Enabling digital transformation with Optimizely

The Chartered Institute of Personnel and Development

The CIPD

The CIPD’s low digital maturity was hindering the organisation’s growth. We collaborated to define a digital vision and roadmap in support of digital transformation with Optimizely’s DXP at its heart. Learn more.

Enabling CIPD's digital transformation with Optimizely | 26 Agency

Find out how we used Optimizely's DXP to enable digital transformation

We’ve been Arla Foods' leading digital experience agency for 5 years. We’ve worked closely with their marketing team to spearhead digital innovation within their business.

<h2>What we did:</h2>
<ul>
 <li>Created Arla Open Farm – an evergreen interactive digital experience for parents and children</li>
 <li>Launched the first Amazon Alexa Voice Skill for Baby&amp;Me</li>
 <li>Enhanced advertising creative effectiveness and brand experiences through biometric testing in our lab</li>
 <li>Developed web-based games and campaign websites for multiple brands</li>
 <li>Improved user experience with a new website for Anchor Butter</li>
 <li>Led on paid media and search strategy&nbsp;</li>
</ul>

Arla Foods famously opened its farms to children across the UK to make learning about farming and dairy both fun and meaningful. We saw an opportunity to reach an even bigger audience, so we took it online. We designed and developed an interactive digital farm that would become an evergreen experience at ArlaFoods.co.uk. 3 years on, and the digital farm continues to grow.

Arla Open Farm

Tap into our latest thinking to discover the newest trends, innovations, and opinions direct from our team.

Our insights

Spearheading digital innovation

Arla Foods

We’ve been Arla's leading digital experience agency for 5 years. We’ve worked closely with their marketing team to spearhead digital innovation. Learn more.

Spearheading Digital Innovation with Arla Foods | 26 Agency

We partnered with Arla's marketing team to spearhead digital innovation within their business.

Want to know more?

Discover how we’ve helped our clients achieve a return on imagination 

Discover how we’ve helped some of the UK's biggest brands enhance their digital experience and marketing performance. Read our case studies here.

Our Work | 26 Agency

We work with a diverse range of brands to tackle challenges and drive growth. Learn more about the impact we’ve had on our clients.

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Blog

Tap into our latest thinking to discover the newest digital trends, innovations, and opinions direct from our team on the blog. Read now.

Digital Marketing & Experience Insights | 26 Agency

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Send us a message

Whether you’re looking for a new agency partner or want to know more about who we are and what we do, we’re always happy to chat.

Get in touch

Contact us

26 is one of the UK's leading digital marketing agencies. Get in touch with our digital experts today. Contact us now.

Contact Us | 26 Agency

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Our Privacy Policy and Cookie Policy will help you understand how we collect your personal information (data),  how we protect and use it, and what choices you have around its use.

Privacy & Cookie Policy | 26 Agency

Your ambitious digital partner 

We push boundaries to revolutionise brand experiences. From digital experience platforms to full-channel performance marketing, we deliver results to create growth.